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Building Trust, Best Times to Post, and Effective Content Marketing


Every week, we bring you a curated list of articles hand-picked by industry veteran Kristan Wojnar to help you grow your investment advisory practice. Follow our Practice Management Channel to differentiate yourself with new ideas and build enduring client relationships.


Our topics for this week focus on building trust, when to post on social media and content marketing. Building trust is essential in financial services, and our first piece examines trustworthy conversational habits. Our next piece highlights the best times to post on your social channels, and our final piece for the week drills down on how to get the most out of your content marketing efforts.


Deep client loyalty comes from trust, and building trust takes time. Check out these 10 conversational habits to build trust with your clients.


Is there an optimal time to post on social media? This article shares research on the best and worst times to post across all social channels, helping you increase engagement with clients and prospects.


Content marketing is not just sharing content on social media; it is content creation that serves the needs of your clients and your business. This article says to focus on simplicity to make it more effective. Read on to learn how.