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LinkedIn Prospecting Messages, Lead Generation Ideas and Repurposing your Content

Every week, we bring you a curated list of must-read articles geared towards helping you grow your investment advisory practice. Industry veteran Kristan Wojnar uses her vast experience to handpick these articles after conducting thorough research. If you are looking for the right guidance to grow your practice, follow our Practice Management Channel.

We are looking at all things marketing in this week’s edition. First up we have a piece about crafting effective prospecting messages on LinkedIn. Next, we have a piece that is chock full of lead generation ideas. And last but not least is a piece that focuses on repackaging your content.

While personal introductions on LinkedIn are best, here’s a piece that offers 7 steps to writing and personalizing a LinkedIn prospecting script that is tailored for your ideal prospect.

Looking for marketing ideas to generate qualified new leads to grow your business? Check out these 10 tested tips.

Creating content is time consuming. Repurposing your content to get the most mileage out of it is key. Take a look at these 6 helpful ways to start repacking your existing content right now.

Don’t forget to check out our full list of Target Date Funds while designing retirement solutions for your clients.